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Tag: Africa Marketing Translation

Content that connects international audiences

In today’s world, content drives sales, marketing, user engagement, and even user experience. Most successful companies have stopped competing on features and now focus on brands, and brands are primarily driven by storytelling. Did you know! More than half of the purchase decisions are made before the customer even reaches…

Tag: Africa Marketing Translation

Why is a Sworn translation important?

What is a sworn/certified/legal/notary public translation? A Sworn translation simply refers to an authorized translation service, used to translate legal documents or certificates. The document is endorsed by the signature and seal of a sworn Translator who is authorized by the foreign office to translate official documents. This endorsement grants…

Tag: Africa Marketing Translation

What is a Translation Service Company

As far as normal use, interpretation organization is a more established, progressively conventional term, while Language Service Provider (LSP) is an increasingly current, ordinarily utilized term for an organization or accomplice that gives an expansive scope of interpretation or etymological administrations. In this time where interpretation organizations are duplicating continuously,…

Tag: Africa Marketing Translation

Machine Translation Errors

Machine translation (MT) is still a huge challenge for both IT developers and users. From the initiation of machine translation, problems at the semantic levels have been faced. Machine translation can be referred to as the process by which computer software is used to translate a text from one natural…

Tag: Africa Marketing Translation

The beauty of mastering/learning a new language

Being able to communicate in a second language can be a privilege, especially when we are in this globalization era. How! Find-out here below in the article why and how learning a new language adds value to your life. Benefits of learning a new language It aids with brain growth…

Tag: Africa Marketing Translation

Why should you opt for video transcription to impact your campaigns the more?

The idea of needing video transcription sometimes baffles marketers and businesses until they realize; after multiple videos or campaigns, exactly how much they could benefit from having them transcribed. Transcriptions are particularly crucial for longer videos, though it’s important for you to consider leveraging them for all of your video…

Tag: Africa Marketing Translation

How professional can marketing translation and localization be done?

Majority of companies exploit the chance to take their business across borders with excitement! Unaware of the fact that they’re about to join the infamous rank of international marketing fails. They think they’re taking along plenty of hard-earned know-how from home. But sometimes this all pales in comparison to a…

Tag: Africa Marketing Translation

Website localization most effective points not to miss

Do you have an urge to expand your brand’s global markets? Website translation is one step not to miss. However, having your website content translated may not achieve you much. That is why it’s vital for you to go past just translation to website localization. Localization is vital to your…

Tag: Africa Marketing Translation

How to win the African market

Are you a manager or business person and you want to sell your services or products in Africa? Or are you planning on settling on the continent and creating a company? Thanks to the user-friendly online platforms like WordPress and social media, where small businesses and startups can tap the…

Tag: Africa Marketing Translation

How Geographical Locations Dictate African Translation Services

Africa is 30.37 million km sq making it 14 times larger than Greenland with over 1.2 billion inhabitants who are rich in diversity when it comes to traditions, clothes, culture, food, color and definitely one we cannot overlook; languages especially when talking of African Translation services and no, Africa is…